Monday, April 25, 2011

Blood-Inspired Perfume Piques Vampire Curiosity

A new blood-inspired perfume may soon have an ideal group of early adopters: vampires.

Last week, a pair of Italian entrepreneurs, Antonio Zuddas and Giovanni Castelli, debuted Blood Concept, a provocative fragrance line based on the four major human blood types: A, B, AB and O.

While the line forgoes incorporating actual blood, the Italian duo nonetheless claim that each scent is evocative of the blood type it represents.

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