When Stars Twitter, a Ghost Writer May Be Lurking

Fascinating article from the New York Times

In its short history, Twitter has become an important marketing tool for celebrities, politicians, and businesses, promising a level of intimacy never before approached online. But in many cases, celebrities and their handlers have turned to outside writers -- ghost Twitterers, if you will.

The rapper 50 Cent is among the legion of stars who have recently embraced Twitter to reach fans who crave near-continuous access to their lives and thoughts. On March 1, he shared this insight with the more than 200,000 people who follow him: “My ambition leads me through a tunnel that never ends.”

Read on HERE